The Royal Society for the Protection of Birds (RSPB) | Defending Nature

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Role: Development & Pitch Team // Creative Producer // Film Producer // Client Partner
Client: RSPB // Nice & Serious
Year: 2015

In 2015, the world’s most effective cross-border nature protection laws came under threat. RSPB and BirdLife International were quick to act. They created a joint campaign with hundreds of other environmental groups across Europe, and from May to July 2015 over 520,000 people spoke up against weakening the Nature Directives

The response was over 3 times the previous record response to an EU consultation, and the strength of these voices became a key point in every subsequent discussion about the laws.

Our Defending Nature film, shot on location in RSPB sanctuaries in England then digitally enhanced in post-production, was a lead piece of campaign content.

The RSPB have been campaigning for nature since they were formed in 1889. To find out more visit the RSPB site